Here we goĠ5:05PM EDT - I feel like NVIDIA has done this theme before, though with different materialĠ5:06PM EDT - The video is basically recapping all the cool things deep learning is being used forĠ5:07PM EDT - Also, I forgot to include my co-host for the afternoon. Normally it's at 10am but in this case it starts at 2pm local time, or a nice, late 9pm (and later) for EuropeĠ5:04PM EDT - Tangental to GTC, there are some other GPU and gaming-related announcements coming out this week, as GDC is going on next door in San FranciscoĠ5:04PM EDT - And the lights have gone dark. They have a tendency to go closer to 2:15 or 2:20, depending on how quickly speaker talkĠ5:02PM EDT - This keynote is also a bit later in the day than previous years. This will probably be similarĠ5:02PM EDT - Meanwhile this keynote is officially scheduled to run for 2 hours. The company got hit hard by the crypto collapse, and while 2018 was still a profitable year, it wasn't as high-flying as it startedĠ4:55PM EDT - On the datacenter side of matters, which is arguably NVDIA's most lucrative business in terms of profit these days, Tesla V100 is turning 2, and the deep learning space is rife with competitionĠ4:58PM EDT - But at the same time, it may be just a bit early for a big 7nm DL training GPUĠ4:59PM EDT - Meanwhile the consumer sector is still in the middle of the Turing launchĠ4:59PM EDT - And Tegra moves at its own paceĠ4:59PM EDT - So the floor is more or less wide open for what may or may not be announcedĠ4:59PM EDT - The only constant in life, is after all, Jensen's leather jacketĠ5:00PM EDT - Normally these things start a few minutes late.

The lack of tables, less soĠ4:50PM EDT - The press is seated, and the attendees are filtering inĠ4:53PM EDT - NVIDIA for its part is coming off of an odd year.

04:43PM EDT - Alright, we're finally seated for the keynoteĠ4:43PM EDT - Kicking off a very busy week for tech events in California, my first stop for the week is NVIDIA's annual GPU Technology Conference in San Jose.Ġ4:44PM EDT - As always, CEO Jensen Huang will be kicking off the show proper with a 2 hour keynote, no doubt making some new product announcements and setting the pace for the company for the next year.Ġ4:44PM EDT - The biggest question that's no doubt on everyone's minds being what NVIDIA plans to do for 7nm, as that process node is quickly maturing.Ġ4:44PM EDT - Hopefully we'll find out the answer to that and more, so be sure to check-in at 2pm Pacific to see what's next for NVIDIA.Ġ4:47PM EDT - This year's keynote has seen a change of venueĠ4:47PM EDT - GTC itself is still at the San Jose Convention CenterĠ4:48PM EDT - But the keynote is out at the nearby San Jose State University, in one of their auditoriumsĠ4:49PM EDT - I haven't heard anything official, but with the show projected to draw 8000 attendees, NVIDIA may have reached the practical limit for the hall they've been using for the keynoteĠ4:49PM EDT - At any rate, the Wi-Fi is a lot better.

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